Remember how fast the use of personal computers grew in the 1980s?
Or how quickly the Internet surged in the 90s?
Surely you recall the break-neck speed social networking took off in the 2000s.
Well, that’s nothing. It’s estimated that the rate of adoption for smartphones is growing at 10, 2 and 3 times the rate those consumer technologies grew, respectively.
In fact, a recent eMarketer report predicts that smartphone use by U.S. college students will increase from 67% in 2012 to nearly 90% for 2016 graduates. Is it any wonder that today’s continuously connected students expect learning on their own time, on their own device, wherever they are?
What’s more, the need for learning on the go is also driven by the growing number of non-traditional learners, like part-time students, full-time workers, and those over 30. Of nearly 18 million American undergraduates in 2011, only 15% were attending 4-year colleges and living on campus.
For students today, mobility matters. And it should matter to educators as well. The question for academic institutions today is not IF they should go mobile, but WHEN.
Regardless of where you are with your mobile initiative, take a look at our white paper Taking It Mobile: Untethered Learning for 21st Century Student. It explains how a mobile-enabled infrastructure can enhance your ability to attract and retain today’s tech-savvy, mostly non-traditional learners.