Did you watch this year’s Super Bowl? The New York Giants vs. the undefeated New England Patriots in Arizona: what a game and what an amazing ending — a dramatic come from behind victory in the final minute of the biggest game (and sporting event) of the year. What more could you ask for? It was truly one of the most riveting spectacles I have witnessed in the past 30 years.
You have to love big events like that. They bring people together from all across the country and even across the world. And that one game is a special opportunity to share “water cooler” conversation with people you may not get to talk with very often around the office, campus, school . . . “Hey, did you see that game last night! Wow!”
Well, the Super Bowl got me thinking . . . What other big events are there this year that will garner as much attention – sure, there’s the NASCAR championship series, maybe March Madness, the World Series . . . Ah, but before all of those events, there is another big event in Arizona, in just two weeks, that’s sure to receive a huge amount of attention from the hundreds of people in attendance and, when those participants return to their respective campuses across the country, will influence millions of people in schools, colleges and universities nationwide: yep, BbWorld Commerce ’08!